Kerala- The land of Ayurveda

This south-western state of India has Ayurveda embedded in its culture. The kerala ayurvedic medicine system is much more than just a oil massage and herbal bath. Ayurveda is the way of life with the deep roots in ancient medical texts and literature which have been brought into effect in the modern tourism sector through researches and studies. In kerala ayurvedic treatment is not only a luxury of the rich but was initially the medicine of the poor. Ayurvedic treatment is offered in the most dilapidated government clinics and health centres as well as in the beautiful and tranquil resorts.

Ayurveda's tools include a wide range of body treatments using oils and herbal mixtures, a light ayuvredic vegetarian diet and yogasana.Regardless of the setting, the basic principle remains the same — to cleanse the body and, practitioners believe, give it a chance to balance and rejuvenate itself. According to statistics,more than  6 lakh foreign tourists, many from UK and America, visit Kerala, and nearly 35 percent are recurring visitors seeking Ayurveda treatments.