OT: Wii Fit game update

For those of you following the upcoming release of the Wii Fit game, here is a little more info I saw on it today. Notice price point and tracking feature. By The Wall Street Journal

Nintendo's Wii gaming console introduced sedentary gamers to the idea of moving off the couch. Now Nintendo (NTDOY, news, msgs) is coming out with the Wii Fit, an add-on to the gaming system designed to appeal to women looking to lose weight.

The $90 attachment, dubbed the "Balance Board," expands the range of games that can be played on the Wii to include activities such as yoga and push-ups. The Balance Board -- which resembles bathroom scales -- also tracks a user's weight and body-mass index.

The Wii Fit is a daring move for Nintendo, aimed at broadening the gaming market -- dominated by younger men -- to women.

To get their attention, the company plans a massive marketing campaign ahead of the product's release in the United States on May 19, including a public-relations effort now under way. Television, outdoor and print ads begin the week the product becomes available. Ads via Omnicom Group's Goodby Silverstein & Partners will carry the tagline: "How will it move you?"

Since its release about 18 months ago, the Wii has been a smash hit -- so much so that it's still difficult to buy in the United States. In Japan, where the Wii Fit is on the market, it has also proved hugely popular.

Still, the new product is something of a gamble, moving Nintendo away from core young-male gamers, who could be turned off by the fact that Mom and girls think the Wii Fit is cool.

Amy, Thanks for the update. I really want to add this to my Wii system. That would be cool if there going to have a balance board for activities like push up's & yoga. Awesome. Kelly

do you have to buy the balance board in addition to the Wii Fit game or does it come as a set for the $90???

It all comes with it. Go look on Ebay they are selling them preorder.